Deciding to run for office Running for elective office is not for those operate life impulsively.
It is a process.
It’s slightly different to running for re-election or for that matter, deciding to use existing good name recognition to propel into another political contest.
It’s a major lifestyle decision.
What’s the difference between politics of today compared to politics of the past?
Actually, politics, as everything else today, moves in warp speed, where yesterday seems like forever and what existed the day before has no relationship to tomorrow.
Which is why I asked three of the best know political minds in the region to discuss the evolution and changes in the political landscape.
Prior to casting your vote what do your favorite local candidates (or his/her competition) know about you?
For years, prior to the Internet, data was somewhat difficult to obtain. Of course, candidates had access to voting history, not whom you voted for, but, at least, enough information to determine if you are a likely voter. But now, ever since you have allowed your fingers to do your online shopping, browsing and talking, data has exploded. There’s data from social media, online purchases and so much more.
How important is the media consultant in the elections campaign? Does it make a difference if the election is for a major statewide office or a parochial position of power? Who calls the shots? How dependent is the candidate upon the advertising firm, the public relations persons? What qualities should a candidate or campaign manager consider when hiring the person who might create the ads, the TV spots, the Internet buys? What if the campaign goes into crises mode, who do you call, what do you do?
What must a candidate running for public office do to get noticed? Does it make a difference whether the candidate is new to the political scene versus someone who has tire marks of experience? Has the Internet changed this process and if so, how? What role does polling have for those who are new to the campaign trail, compared to someone who has a track history of electioneering? Are polls necessary in all races?